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Strawberry Star needed to create an impactful experience to celebrate the launch of their new property development in Luton aptly named LU2ON.

Making the most out of Tiramisu's vectored animation style, we isolated each of the phases of the build in the animation and allowed users to explore the build as it progresses through time.

I was responsible for the rapid prototyping of the site, the user journey from property portals to the site and overall user experience. Once solid user journeys were delivered we set upon creating a wireframes and interaction Prototypes.

From our Rightmove, Zoopla and OnTheMarket leads as well as google and facebook ads we achieved over 60k site impressions on week of launch.

Press coverage included Easyjet magazine and online, Luton Hoo Tournaments, Property Week and Property Developments

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Screenshot 2022-07-31 at 08.04.41

TEAM: Strawberry Star

PROJECT: LU2ON Website & User Journey

ROLE: UX Designer

TIMELINE: 12 Weeks

Website: Has been subsumed by the Strawberry Star Website.
Brochure: Click here to view the Lu2on Brochure.

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